Data cleansing services

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Professional data cleansing services in Kenya to ensure that your data is cleansed, verified, deduplicated, accurate and correct so your business can run more effectively.

Data Enhancement

2Max Group enhances your data through a simple and strategic process. We take large data and continuously ensure that your data is accurate, cleansed of any inconsistencies and deduplicate all your data.

Data Validation

We validate your data from checking emails validity, discrepancies, comparing and removing errors within your data sets, modifying, organization, and optimize your database through many different channels.

Controlled Data

2Max Group gets control of your data. We rectify inconsistent records, update old and obsolete data. We cleanse marketing email databases, organize emails by any common denominator and get control of your data.

We work with many different industries. There is no one solution that fits every company. We listen to what your needs are and we put together a specific plan of action that will help your business through the means of data cleansing services and data enhancement.

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  • The Removal Of Duplicate Data

    We remove duplicate data in the form of names, emails, specific content, eCommerce and much more.

  • The Removal Of Obsolete Data

    We cleanse irrelevant data sets making sure all data records are complete and relevant.

  • The Addition To Key Variables

    We analyze data sets for key variables that we can enhance upon.

  • Data Extraction

    Extract important data that your company needs to be successful including, names, emails, eCommerce, specific records, listings and much more

  • CRM Implementation

    We take marketing and sales databases and cleanse the data, check validity of emails and import to your CRM of choice.

  • Data Audits And Aggregation

    Keeping data audited to ensure risk between data, patterns and fluctuations.

The Importance Of Data Cleaning Services Kenya

Companies spend endless amounts of money on marketing and sales campaigns that collects data from multiple different endpoints. Having data in multiple different formats can greatly slow productivity of your marketing and sales teams. Having the ability to streamline data and knowing the data in your company is formatted correctly as well as cleansed can have a major impact on your bottom line.

Customer Acquisition

Having a list of clean data will streamline marketing campaigns, sales out-reach and newsletters.

Email Campaigns

Using our data cleansing services ensures that your newsletters campaigns stay healthy. It’s imperative to have a cleansed data set of individuals so your emails land in your prospects inbox and not their spam.

Sales Outreach

Having clean and accurate data for your sales team gives them more effective time management when utilizing cold call techniques and following up with emails to individuals that are still in a valid role.

More Effective Decision Making

Businesses in the B2B sector, as well as the B2C, grow quickly. Your data might have been correct at one time, but as companies grow, expand and make changes so do the people in those roles.


People in roles get promotions every day. Your prospect might have previously been Vice President and now is the President of the company. It’s good to know this information if you’re still sending out emails based on your prospect being a Vice President VS now President.

We can validate your data to make sure your information is still up to date and accurate. Having the ability to know your prospect has had a promotion gives you the ability to open up communication at another angle with an email congratulating them for the new role.

New Roles Added

Companies expand every day and add new roles within their companies. Your data last month may have been valid, but everyday companies expand and there could be another X amount of people that have now been added into that role. Giving you this knowledge empowers you to make a decision on acquiring this new data and making the old data obsolete.

Duplicate Data

Having the ability to check your data for duplicate data empowers better decision making that will affect your bottom line when it comes to saving money on data storage.

Why Alt 2Max Group

We are a team based in Nairobi,Kenya that work with just about every industry throughout the Country. We listen to the needs of your business and put together specific plans of action that will help your business through our data cleansing service Kenya.


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